Beer businesses are always on the lookout for ways to reduce costs and increase sales.

In today’s podcast we talk with Bud Dunn from VxP, who shares a tool that you can use to reduce finished product loss by 50% or more, and increase gross profit per CE by 20 cents or more.

Key Topics

  • Volume is good, profits are better, how to use VxP to increase both
  • How to align sales rep incentives with overall growth of the business
  • How to get suppliers involved with incentives and co-op dollars

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