by Kary@BeerBusinessFinance.com | Feb 24, 2022 | Podcasts
In today’s podcast we dive into the wonderful world of beer distribution with Laura Lodge from Customized Craft Beer Programs. Laura has a tremendous amount of experience with beer distribution. In our conversation she shares her knowledge on a wide range of...
by Kary@BeerBusinessFinance.com | Feb 21, 2022 | Financial
In this post I’ll share my favorite key metrics, the ones that I look at every day. These are the numbers that, in my experience, make the biggest difference and have the most impact on the financial success of a brewery. As a special bonus, I’m also...
by Kary@BeerBusinessFinance.com | Feb 16, 2022 | Podcasts
In today’s podcast we hear from Bart Watson, chief economist for the Brewers’ Association. Bart is a self-described “stats geek, beer lover, and Certified Cicerone®.” And he holds a PhD from the University of California, Berkeley. So, the Beer...
by Kary@BeerBusinessFinance.com | Feb 14, 2022 | Financial
In my experience, the most effective taproom sales growth KPIs are listed below. Sales in dollars Sales growth percentage Customer visits Average Spend per customer For each KPI, to set a goal, and then track against it. The goal establishes your expectation for what...
by Kary@BeerBusinessFinance.com | Feb 10, 2022 | Uncategorized, Sales and Marketing
In this webinar replay, you’ll learn how to use a cool forecasting tool to reduce out of stocks and increase beer sales. Brewery owners are always on the lookout for ways to grow sales. The usual sales growth ideas include: Expanding the portfolio, entering new...