{"id":816,"date":"2018-04-05T01:08:19","date_gmt":"2018-04-05T01:08:19","guid":{"rendered":"https:\/\/craftbreweryfinance.com\/oldversion\/?p=816"},"modified":"2020-09-17T15:50:22","modified_gmt":"2020-09-17T19:50:22","slug":"7-ways-to-increase-taproom-revenue","status":"publish","type":"post","link":"https:\/\/craftbreweryfinance.com\/oldversion\/7-ways-to-increase-taproom-revenue\/","title":{"rendered":"7 Ways to Increase Taproom Revenue"},"content":{"rendered":"

Below is an excerpt of what you’ll find in the How to Boost Taproom Sales Online Course: 7 Ways to Increase Taproom Revenue.<\/span><\/p>\n

#1 Teach your taproom staff how to sell…<\/span><\/strong>really\u00a0<\/span><\/b><\/em>sell<\/span><\/strong><\/p>\n

No doubt you have a well-trained taproom staff to serve your customers. The staff can tell the story of your brewery and your brand, and recite the ingredients and flavors of each of your beers.<\/span><\/p>\n

But have you taught them how to sell? How to REALLY sell?<\/span><\/p>\n

One simple technique to increase taproom sales is to train your staff to ask for the sale. If the customer orders a beer and enjoys it, train your staff to tell them about the new packaged beer to go, a growler fill, or a stylish t-shirt from the merchandise area.<\/span><\/p>\n

Product knowledge is a key component of basic selling skills. But using\u00a0<\/span>active selling skills<\/span><\/em>\u00a0and upselling the customer are effective ways to increase taproom revenue.<\/span><\/p>\n

#2 Ask One Question of your Taproom Manager Every Single Day<\/span><\/strong>.<\/span><\/p>\n

Ideas and strategies to increase taproom sales are a good start, but they are much more likely to work if you ask a simple question every day of your taproom manager.<\/span><\/p>\n

What will you do today to increase taproom sales?<\/span><\/i><\/strong><\/p>\n

And then ask a variation of the question at the end of the day.<\/span><\/p>\n

What did you do today to increase taproom sales?<\/span><\/i><\/strong><\/p>\n

If increasing taproom sales is important to you, it will be important to your manager. Give them the ideas, tools and freedom to execute. Then ask the question.\u00a0<\/span>Every\u00a0<\/span><\/i>day.<\/span><\/p>\n

Craft Brewery Financial Training Members:<\/b> To get more details and step by step instructions on this topic, Log In to your account and access the Online Courses from the Member Menu.\u00a0<\/span><\/p>\n

Not a member yet?<\/b> Sign up and get <\/span>instant and unlimited access<\/span><\/a> to Craft Brewery Financial Training online courses, resources and guides.<\/span><\/p>\n

Yours in Taproom Profits,<\/span><\/p>\n

Kary<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

Below is an excerpt of what you’ll find in the How to Boost Taproom Sales Online Course: 7 Ways to Increase Taproom Revenue. #1 Teach your taproom staff how to sell…really\u00a0sell No doubt you have a well-trained taproom staff to serve your customers. The staff can tell the story of your brewery and your brand, […]<\/p>\n","protected":false},"author":1,"featured_media":212,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"pgc_meta":"","_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[66,67,68,76,69],"tags":[],"class_list":["post-816","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-taproom","category-taproom-courses","category-taproom-guides","category-taproom-newsletters","category-taproom-resources"],"_links":{"self":[{"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/posts\/816"}],"collection":[{"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/comments?post=816"}],"version-history":[{"count":0,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/posts\/816\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/media\/212"}],"wp:attachment":[{"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/media?parent=816"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/categories?post=816"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/tags?post=816"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}