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What is the point of the scorecard?<\/strong><\/p>\n The purpose of a scorecard is to show the goal or goals you most want to accomplish. A taproom financial income statement is a scorecard. However, it is rigid in what it presents \u2013 sales, cost of sales, operating expenses and net income.<\/p>\n A scorecard with Key Metrics can be as flexible as you like. It can present financial or non-financial numbers. It is designed to capture and quantify your most important numbers.<\/p>\n The scorecard should:<\/strong><\/p>\n Measure the Most Important Thing(s)<\/strong><\/p>\n Deep inside, we all know what the most important thing really is. Whether it is in our taproom business or in our life, we know what it is. The problem is that we forget.<\/p>\n The most important thing\u2026is remembering the most important thing. The scorecard helps you identify what is most important and remember it every day.<\/p>\n It is a simple tactic, but very effective if you follow it. The scorecard provides focus on how you\u2019re doing towards what\u2019s most important.<\/p>\n How to Figure Out the Most Important Thing<\/strong><\/p>\n If you are struggling to figure out what is most important, try a few focusing questions:<\/p>\n My story\u2026cash keeps me up at night.\u00a0 More specifically, running out of cash<\/em> keeps me up.<\/strong><\/p>\n So, I designed a one-page scorecard to monitor our business cash position every day. It shows the bank balances, borrowing balances, upcoming spending and expected receipts. It shows borrowing ability and future cash needed to fund growth.<\/p>\n My cash scorecard helps me sleep better at night because I know I\u2019m focusing on my most important thing.<\/p>\n Figure out what your One Thing is, measure it, and put it on a scorecard.\u00a0 Pleasant dreams!<\/em><\/p>\n\n
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