{"id":7593,"date":"2021-07-07T07:00:15","date_gmt":"2021-07-07T11:00:15","guid":{"rendered":"http:\/\/199.250.223.35\/~craftbrewery\/?p=7593"},"modified":"2021-07-21T13:11:48","modified_gmt":"2021-07-21T17:11:48","slug":"3-best-practices-to-grow-brewery-sales-bonus-checklist","status":"publish","type":"post","link":"https:\/\/craftbreweryfinance.com\/oldversion\/3-best-practices-to-grow-brewery-sales-bonus-checklist\/","title":{"rendered":"3 Best Practices to Grow Brewery Sales & Bonus Checklist"},"content":{"rendered":"

In this post we’ll explore 3 Best Practices<\/b> to create your brewery sales plan so that you drive sales growth. And I’ll share a one-page checklist to help you put these ideas to work right away.<\/span><\/p>\n

3 Best Practices for Brewery Sales Plans<\/h2>\n
    \n
  1. Sales Planning to <\/span>Drive <\/span><\/i>Revenue<\/span><\/li>\n
  2. Forecast for <\/span>Different <\/span><\/i>Market Channels<\/span><\/li>\n
  3. Use <\/span>Proven <\/span><\/i>Models to Create your Plan<\/span><\/li>\n<\/ol>\n

    Best Practice #1: Sales Planning to Drive Revenue<\/b><\/h2>\n

    The main goal of your sales plan is to drive revenue. Plain and simple.<\/span><\/p>\n

    To accomplish this goal, the the plan will include action items and specific steps to drive sales<\/b> through the taproom, self-distribution, and sales to wholesalers.<\/span><\/p>\n

    The sales plan should will forecast sales by brand, by package, by market channel, and by customer.<\/span><\/p>\n

    Best Practice #2: Forecast Sales for Different Market Channels<\/b><\/h2>\n

    Forecasting sales through the taproom, self-distribution, and to wholesalers requires different planning techniques, as each market channel has a different sales drivers.\u00a0<\/span><\/p>\n

    Treat each market channel as a separate business and create a separate sales plan for each.<\/span><\/p>\n

    Best Practice #3: Use a Sales Plan Templates to Create your Plan<\/b><\/h2>\n

    Don’t re-invent the wheel. Use existing models for your sales plan.<\/span><\/p>\n

    I’ve built proven, effective and profitable sales plan models <\/b>for you, and they are available in the <\/span>Craft Brewery Sales Growth Course<\/span><\/i>.<\/span><\/p>\n

    The course includes sales forecasting tools and templates to drive revenue, along with step-by-step video instructions to build your plan.<\/span><\/p>\n

    Craft Brewery Financial Training Members: To get more details and step by step instructions on this topic, Log In to your account and access the Online Courses from the Member Menu.\u00a0<\/span><\/p>\n

    Not a member yet? Sign up and get instant and unlimited access to Craft Brewery Financial Training online courses, resources and guides.<\/span><\/p>\n

    Use this One-Page Sales Growth Checklist<\/b><\/p>\n

    I love checklists, and maybe you do, too.<\/span> Use this one-pager<\/b><\/a> as a starting point in your sales planning process.<\/span><\/p>\n

    Wrap Up + Action Items<\/b><\/p>\n

    Use the best practices listed above, and try out the one-page sales growth checklist to get started on your sales plan.<\/span><\/p>\n

    Check out the <\/span>Craft Brewery Sales Growth Course<\/span><\/i><\/a> for more videos, and models to help you build your sales plan.<\/span><\/h3>\n

    Yours in Brewery Sales,<\/span><\/p>\n

    Kary<\/span><\/p>\n

    P.S. Sign up today for the <\/span>Annual Subscription<\/span><\/a> to get Instant + Unlimited Access to the Sales Growth Course.<\/span><\/p>\n

     <\/p>\n","protected":false},"excerpt":{"rendered":"

    In this post we’ll explore 3 Best Practices to create your brewery sales plan so that you drive sales growth. And I’ll share a one-page checklist to help you put these ideas to work right away. 3 Best Practices for Brewery Sales Plans Sales Planning to Drive Revenue Forecast for Different Market Channels Use Proven […]<\/p>\n","protected":false},"author":759,"featured_media":7594,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"pgc_meta":"","_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[88],"tags":[],"class_list":["post-7593","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sales-and-marketing"],"_links":{"self":[{"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/posts\/7593"}],"collection":[{"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/users\/759"}],"replies":[{"embeddable":true,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/comments?post=7593"}],"version-history":[{"count":0,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/posts\/7593\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/media\/7594"}],"wp:attachment":[{"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/media?parent=7593"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/categories?post=7593"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/tags?post=7593"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}