{"id":4959,"date":"2020-04-24T20:39:48","date_gmt":"2020-04-25T00:39:48","guid":{"rendered":"http:\/\/199.250.223.35\/~craftbrewery\/?p=4959"},"modified":"2020-04-24T20:40:46","modified_gmt":"2020-04-25T00:40:46","slug":"podcast-qa-with-julie-rhodes-craft-brewery-sales-marketing-expert","status":"publish","type":"post","link":"https:\/\/craftbreweryfinance.com\/oldversion\/podcast-qa-with-julie-rhodes-craft-brewery-sales-marketing-expert\/","title":{"rendered":"Podcast: Q&#038;A with Julie Rhodes, Craft Brewery Sales &#038; Marketing Expert"},"content":{"rendered":"<p>In today&#8217;s episode, we talk to Julie Rhodes from\u00a0<a href=\"https:\/\/www.notyourhobbymarketing.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Not your hobby marketing<\/a>.\u00a0 Julie is a beer industry sales and marketing expert.\u00a0 She has over 20,000 hours of experience in brand management, wholesaler management, and using data-driven results to help breweries grow sales.<\/p>\n<p>Topics covered in this episode:<\/p>\n<ul>\n<li>How to use brewery sales and marketing fundamentals to navigate the Covid-19 crisis<\/li>\n<li>Essential skills needed most today: Agility, innovation, and flexibility<\/li>\n<li>Tactics and lessons learned for remote beer sales<\/li>\n<li>Tips to build strong relationships with wholesalers and retailers<\/li>\n<li>Best practices for wholesaler APB meetings<\/li>\n<\/ul>\n<div id=\"buzzsprout-player-3467557\"><\/div>\n<p><script src=\"https:\/\/www.buzzsprout.com\/979747\/3467557-q-a-with-julie-rhodes-craft-brewery-sales-marketing-expert.js?container_id=buzzsprout-player-3467557&#038;player=small\" type=\"text\/javascript\" charset=\"utf-8\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In today&#8217;s episode, we talk to Julie Rhodes from\u00a0Not your hobby marketing.\u00a0 Julie is a beer industry sales and marketing expert.\u00a0 She has over 20,000 hours of experience in brand management, wholesaler management, and using data-driven results to help breweries grow sales. Topics covered in this episode: How to use brewery sales and marketing fundamentals [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1899,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"pgc_meta":"","_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[110,88],"tags":[],"class_list":["post-4959","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcasts","category-sales-and-marketing"],"_links":{"self":[{"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/posts\/4959"}],"collection":[{"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/comments?post=4959"}],"version-history":[{"count":0,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/posts\/4959\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/media\/1899"}],"wp:attachment":[{"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/media?parent=4959"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/categories?post=4959"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/tags?post=4959"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}