{"id":11512,"date":"2023-12-04T07:06:23","date_gmt":"2023-12-04T11:06:23","guid":{"rendered":"https:\/\/craftbreweryfinance.com\/oldversion\/?p=11512"},"modified":"2023-11-08T18:10:17","modified_gmt":"2023-11-08T22:10:17","slug":"how-to-drive-brewery-profits-in-a-time-of-shrinking-margins","status":"publish","type":"post","link":"https:\/\/craftbreweryfinance.com\/oldversion\/how-to-drive-brewery-profits-in-a-time-of-shrinking-margins\/","title":{"rendered":"How to Drive Brewery Profits in a Time of Shrinking Margins"},"content":{"rendered":"

The cost of goods keeps going up and margins are shrinking. How can a brewery operator drive profits in a market like this?<\/p>\n

There are three ways to drive brewery profits: Increase sales, increase margins, and\/or decrease operating expenses.<\/p>\n

In this post we’ll review three things you can do in each category to drive profits.<\/p>\n

3-Steps to Decrease Operating Expenses<\/strong><\/p>\n

    \n
  1. Listen to this\u00a0Podcast<\/a>:\u00a0How to lose less money in your brewery<\/em><\/li>\n
  2. Get this\u00a0Book<\/a>:\u00a0Double your profits in 6 months or less<\/em><\/li>\n
  3. Build a financial plan<\/a> that drives profits<\/li>\n<\/ol>\n

    3-Steps to Increase Margins<\/strong><\/p>\n

      \n
    1. Calculate your current margins by brand\/package with this tool<\/a><\/li>\n
    2. Listen to this podcast<\/a>: Brewery supply chain management 101<\/em>. It sounds boring, but it is awesome. Tim Near outlines the steps you must take when purchasing for your brewery so that you can decrease cost of goods, and increase margins<\/li>\n
    3. Create a plan to safeguard and control inventory<\/a>. Lost, damaged, wasted or mishandled inventory kills your margins. Count it, keep track of it, properly manage it, and watch your margins improve<\/li>\n<\/ol>\n

      3-Steps to Increase Sales<\/strong><\/p>\n

        \n
      1. Build a marketing plan that works. Listen to this podcast<\/a>: The best brewery marketing tool you’ve never heard of…<\/li>\n
      2. Use these data points<\/a> to drive taproom sales.<\/li>\n
      3. Build a dashboard of Sales Growth KPIs…use this resource\u00a0<\/a><\/li>\n<\/ol>\n

        So, there you have it. Three ways to drive profits (increase sales, increase margins, and\/or decrease operating expenses) and three ideas to improve in each category.<\/p>\n

        P.S. Learn more about the\u00a0network<\/a> of beer industry financial professionals: the Beer Business Finance Association. We talk about reducing costs, increasing margins and driving sales and profits all the time!<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

        The cost of goods keeps going up and margins are shrinking. How can a brewery operator drive profits in a market like this? There are three ways to drive brewery profits: Increase sales, increase margins, and\/or decrease operating expenses. In this post we’ll review three things you can do in each category to drive profits. […]<\/p>\n","protected":false},"author":1,"featured_media":11514,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"pgc_meta":"","_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0,"footnotes":""},"categories":[63],"tags":[],"class_list":["post-11512","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-financial"],"_links":{"self":[{"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/posts\/11512"}],"collection":[{"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/comments?post=11512"}],"version-history":[{"count":5,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/posts\/11512\/revisions"}],"predecessor-version":[{"id":11533,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/posts\/11512\/revisions\/11533"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/media\/11514"}],"wp:attachment":[{"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/media?parent=11512"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/categories?post=11512"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/craftbreweryfinance.com\/oldversion\/wp-json\/wp\/v2\/tags?post=11512"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}