Self-distributing your own beer can be a great way to learn about the retail market, train your people, and maintain 100% focus on your brand.
Self-distribution can also create financial rewards in the form of increased margin dollars and profits for your brewery.
There are many positives to self-distribution, but also many pitfalls to watch out for. One such pitfall is cash flow. Self-distribution sucks up a lot of cash and often in areas you wouldn’t expect.
To help you plan cash flows – and avoid the pitfalls – we’ve put together a new online course for self-distributing breweries. You can check that out in the Craft Brewery Finance Shop. (As always, annual subscribers get unlimited access to all the courses, guides and premium resources).
Below is a short video sample of what’s included in the course. This video is an overview of the Cash Flow planning tools and templates for self-distributing breweries.
Now, get out there and plan your cash flows, build your brands and self-distribute your beer profitably.